Hot Wheels is an American brand of scale model cars invented by Elliot Handler and introduced by his company Mattel on May 18, 1968. It was the primary competitor of Matchbox until Mattel bought Matchbox owner Tyco Toys in 1997. Many automobile manufacturers have since licensed Hot Wheels to make scale models of their cars, allowing the use of original design blueprints and detailing. Although Hot Wheels were originally intended to be for children and young adults, they have become popular with adult collectors, for whom limited edition models are now made available.
This year’s tour features new global stops and regional divisions. The post On the Road Again: Hot Wheels Legends Tour Returns for 2025 appeared first on The Toy Book.
Read Post →Unveiled ahead of Spielwarenmesse, the series includes five-packs and premium cars. The post Pole Position Playtime: Hot Wheels F1 Cars Hit the Track appeared first on The Toy Book.
Read Post →A revamped Ford, die-cast model, and more are on the way next year. The post Hot Wheels Celebrates BIGFOOT’s Big Impact appeared first on The Toy Book.
Read Post →The winning model will be honored with a die-cast release. The post ‘La Liebre’ Races into First Place for Hot Wheels Global Legends Tour Title appeared first on The Toy Book.
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