international

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The Insights Family Welcomes Crunchyroll and Roald Dahl to Client Roster, New Executives

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Posted: Aug 28, 2024

The Insights Family is growing its roster and plans to attend Brand Licensing Europe. The post The Insights Family Welcomes Crunchyroll and Roald Dahl to Client Roster, New Executives appeared first on The Toy Book.

Ethical Supply Chain Program Teams Up with Open Supply Hub for Increased Transparency

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Posted: Aug 19, 2024

Members of the Ethical Supply Chain Program can now add their data to Open Supply Hub. The post Ethical Supply Chain Program Teams Up with Open Supply Hub for Increased Transparency appeared first on The Toy Book.

Circana Reveals Global Toy Sales Performance for First Half of 2024

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Posted: Aug 12, 2024

The year is halfway done, and Pokémon is once again the top-selling toy property. The post Circana Reveals Global Toy Sales Performance for First Half of 2024 appeared first on The Toy Book.

Mischievous Wolf Welcomes Jo Hall as Non-Executive Director and Business Partner

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Posted: Aug 07, 2024

Hall brings experience in product design, manufacturing, branding, and more The post Mischievous Wolf Welcomes Jo Hall as Non-Executive Director and Business Partner appeared first on The Toy Book.

Spielwarenmesse 2025 Plans for a Revamped Toy Business Forum

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Posted: Jul 29, 2024

The new Toy Business Forum will feature a fresh look, interactive talks, and networking opportunities. The post Spielwarenmesse 2025 Plans for a Revamped Toy Business Forum appeared first on The Toy Book.

Toy & Edu China Rebrands as Toy & Hobby China

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Posted: Jul 15, 2024

The change follows the Chinese toy market's increased interest in collectibles and trendy toys. The post Toy & Edu China Rebrands as Toy & Hobby China appeared first on The Toy Book.

Wyncor to Launch Miraball Line at Carrefour Stores in Europe

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Posted: Jul 08, 2024

The surprise pack collectibles will hit Europe this September. The post Wyncor to Launch Miraball Line at Carrefour Stores in Europe appeared first on The Toy Book.

Spielwarenmesse eG’s World of Toys Pavilion Heads to Tokyo, New York, Hong Kong

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Posted: Jun 28, 2024

Tokyo’s World of Toys Pavilion is fully booked. Registration is now open for New York and Hong Kong. The post Spielwarenmesse eG’s World of Toys Pavilion Heads to Tokyo, New York, Hong Kong appeared first on The Toy Book.

Miniso Opens Flagship Store in Paris, Breaks Single-Day Sales Record

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Posted: Jun 26, 2024

The large-format store is located on the iconic shopping destination, the Champs-Élysée. The post Miniso Opens Flagship Store in Paris, Breaks Single-Day Sales Record appeared first on The Toy Book.

Experiment 626 Scores a Hit: Wow! Stuff Celebrates Sell-out for Real FX Disney Stitch

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Posted: Jun 26, 2024

First Editions have sold out online but can still be found at select physical retail locations. The post Experiment 626 Scores a Hit: Wow! Stuff Celebrates Sell-out for Real FX Disney Stitch appeared first on The Toy Book.

Fauna to Represent tinyBuild’s ‘Hello Neighbor’ in Turkey

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Posted: Jun 25, 2024

Fauna will act as the game’s licensing and merchandising agent for the Turkish market. The post Fauna to Represent tinyBuild’s ‘Hello Neighbor’ in Turkey appeared first on The Toy Book.

Nelvana, MGA Entertainment Ink Licensing Agreement for Canada

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Posted: May 21, 2024

Nelvana will represent L.O.L Suprise!, Bratz, Rainbow High, Little Tikes, and more. The post Nelvana, MGA Entertainment Ink Licensing Agreement for Canada appeared first on The Toy Book.

FAO Schwarz Opens First Paris Location

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Posted: May 15, 2024

The store is located on the fifth floor of Galeries Lafayette Paris Haussmann. The post FAO Schwarz Opens First Paris Location appeared first on The Toy Book.

Playful Partnership: WHSmith and Toys ‘R’ Us to Transform UK High Streets

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Posted: Apr 26, 2024

Geoffrey the Giraffe expands his footprint to reach a new generation of Toys "R" Us Kids in the UK. The post Playful Partnership: WHSmith and Toys ‘R’ Us to Transform UK High Streets appeared first on The Toy Book.

Pop Mart Opens Fourth Sydney Store

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Posted: Apr 15, 2024

The new location marks Pop Mart’s ninth store in Australia. The post Pop Mart Opens Fourth Sydney Store appeared first on The Toy Book.

Miniso Opens New Barbie IP Collection Store in Malaysia

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Posted: Apr 08, 2024

The new store has already broken sales records. The post Miniso Opens New Barbie IP Collection Store in Malaysia appeared first on The Toy Book.

BBC Studios Names Murilo Hinojosa as Vice President, Consumer Products & Commercial Partnerships, Latin America

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Posted: Apr 04, 2024

Hinojosa has worked to expand the ‘Bluey’ brand across Latin America since 2021. The post BBC Studios Names Murilo Hinojosa as Vice President, Consumer Products & Commercial Partnerships, Latin America appeared first on The Toy Book.

Mighty Jaxx Group Welcomes Matthew Buss as General Manager, Americas

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Posted: Mar 21, 2024

Buss boasts previous experience in brand development, expansion, and more. The post Mighty Jaxx Group Welcomes Matthew Buss as General Manager, Americas appeared first on The Toy Book.

Transport for London, Brio Partner for New London Underground Toy Train

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Posted: Mar 07, 2024

The London transport authority and toy maker Brio are launching a new set inspired by real trains. The post Transport for London, Brio Partner for New London Underground Toy Train appeared first on The Toy Book.

Lovevery Expands to Singapore

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Posted: Feb 28, 2024

The expansion comes one year after Lovevery was introduced in Australia. The post Lovevery Expands to Singapore appeared first on The Toy Book.

WildBrain Represents Devolver Digital’s ‘Fall Guys’ in Asia

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Posted: Feb 06, 2024

The licensing agency is ready to seal new deals for Devolver Digital’s battle royale game. The post WildBrain Represents Devolver Digital’s ‘Fall Guys’ in Asia appeared first on The Toy Book.

MGA Entertainment Launches 4 New Subsidiaries in the EU

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Posted: Feb 01, 2024

The new subsidiaries will be based in Iberia, Greece, Italy, and France. The post MGA Entertainment Launches 4 New Subsidiaries in the EU appeared first on The Toy Book.

LEGO Replay Brick Take-Back Service Expands to the UK

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Posted: Jan 27, 2024

LEGO Replay provides a sustainable option for people looking to dispose of their LEGO bricks. The post LEGO Replay Brick Take-Back Service Expands to the UK appeared first on The Toy Book.