Golf is experiencing a revival of sorts. Younger players entering the sport are pushing the bounds of fashion and self-expression on the course and reinterpreting the game’s longstanding tradition. G/FORE is among the cohort of lifestyle brands reshaping golf’s landscape. The luxury brand is known for reinterpreting classic golf styles with bold, patterned designs that retain performance-driven aspects for serious players teeing up. The footwear innovator’s latest franchise is led by the G/18 Golf Shoe, launching on June 16.

Exquisite craftsmanship and innovation bring a contemporary look to the G/18, translating to the modern golfer and footwear lovers. Made for uninterrupted 18-hole gameplay, the G/18 provides maximum support underfoot, so you can elegantly level up your swing. G/FORE revamps the traditional spiked shoe with an athletic style and technical construction that’s easy on the eyes and cloud-like on the feet.

Upon unboxing, the G/18’s clean, understated black-and-white makeup features inky black paneling at the uppers, collar and outer heel. The shoe is meticulously reinforced with internal and external cushioning, aiding the foot’s natural gait and delivering players exceptional comfort while out on the green. Raised sidewalls and a molded heel counter anchor the body. A crisp white midsole engineered with a wider base, a crash pad heel and three levels of heel-to-toe grip disrupts the model’s stealthy color scheme. At the base, a traction-covered toe wrap ensures players can tackle dynamic terrains, providing seamless motion stability and balance at the swing phase.

G/FORE’s signature 3D molded inserts, both removable and washable, add support and a light-in-stride feel that's immediately noticeable.

Check out the latest from G/FORE in the Unboxing video above. The G/18 will launch in two initial colorways, with other colorful makeups arriving this summer. To shop the G/18 Golf Shoe, head over to G/FORE’s website. 

Click here to view full gallery at Hypebeast