Bearaby has launched new Bearabuddies weighted stuffed animals, in an effort to embrace the kidult market.
Bearaby is known for its stress-reducing sleep products, and the Bearabuddies line is no exception. The weighted stuffed animals are designed to help adults with relaxation and stress relief. The original Bearabuddies launch included a bear, an elephant, and a rabbit, and now four new animals are joining the collection.
Suzy Sloth | Source: Bearaby
Darcy Dog | Source: Bearaby
Daisy Dino | Source: Bearaby
Cody Cow | Source: Bearaby
Much like the original Bearabuddies, each of the new stuffed animals comes with an intro card including its name, profession, hobbies, and even personalized relaxation tips. The new collection includes Suzy Sloth, a coffee-obsessed accountant; Darcy Dog, a consultant who loves adventures and geocaching; Daisy Dino, a micro-influencer who loves walks in the park; and Cody Cow, a pilates instructor and chef.
Each Bearabuddy plush is made with 100% cotton knit and “terraclay,” Bearaby’s proprietary biodegradable clay that gives the stuffed animals their signature weight. Every Bearabuddy also has a super paw — an extra long arm that is extra weighted for comfort.
The new Bearabuddies plush are available now on Bearaby’s website for $99. Bearaby offers additional sleep products including weighted blankets designed for kids or adults, cuddly pillows, and more.
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