One of the weekend’s standout moments was the special screening of a brand-new documentary, America Telling Time: 150 Years of Bulova, which chronicles the brand’s history of innovation and firsts. The film explored the brand’s deep roots in American watchmaking, highlighting its role in everything from railroad timekeeping to space exploration. Attendees gathered for the intimate screening, followed by a lively discussion with the Bulova team, who shared insights into the brand’s legacy and its ongoing commitment to innovation. For many, it was a rare chance to see horological history come to life on the big screen.

But Windup isn’t just about the watches—it’s about the experience. Guests sipped on complimentary whisky tastings from Bruichladdich, watched live artwork come to life courtesy of Sunflowerman and The Watch Preserve, and kicked back in the Accutron Lounge. For folks in need of a strap swap or bracelet adjustment? Fossil had it covered, making sure everyone’s wristwear was looking sharp and fitting just right.

A huge thank you goes out to all the incredible brands who participated, bringing their latest and greatest releases for everyone to experience firsthand. And, of course, a special shout-out to all the visitors who came from far and wide and patiently waited for their turn to get into the venue—your enthusiasm and passion for watches made this event what it was. The turnout was phenomenal, and the energy inside was proof that the Texas watch community is stronger than ever.