JAKKS Pacific is joining forces with Authentic Brands Group to bring sports to playtime with the release of the new Roxy Doll line. These 7.5-inch-tall fashion dolls highlight the action-packed sports of skateboarding, roller skating, surfing, and snowboarding.
Each doll includes a special Roxy-inspired outfit, comb, sticker sheet, and Roxy sports accessories, such as a snowboard, roller skates, surfboard, or skateboard, encouraging kids to enjoy various interests, from fashion to sports.
This Roxy Doll line from JAKKS Pacific encourages creativity and a love for sports. | Source: JAKKS Pacific
Each doll comes with their own tailored accessories, stickers, and comb. | Source: JAKKS Pacific
JAKKS Pacific's Roxy Doll line will be available exclusively at Target.
“With Roxy Dolls, we are merging fashion, creativity, and adventure to provide kids with an exciting way to showcase their passion for action sports,” says Debbie Haag, SVP of Marketing at JAKKS Pacific. “In collaboration with Authentic Brands Group, we have meticulously designed these Roxy-branded dolls to be both stylish and highly posable — perfect for hitting the streets, slopes, and waves with confidence and flair.”
This Roxy doll line from JAKKS Pacific will be available exclusively online and in stores at Target for $19.99 in June.
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