Muno, Brobee, Foofa, Toodee, and Plex are coming to a toy aisle near you: Yo Gabba Gabba!,  the animated and live-action program for toddlers, has agreed to a global licensing agreement with Jazwares. The deal includes the original series, which aired on Nick Jr. from 2007 to 2015, and the 2024 revival, Yo Gabba GabbaLand! On AppleTV+. 

The deal is between Gabbacadabra LLC, co-owned by Yo Gabba Gabba, LLC, and WildBrain. Golden Sombrero Licensing facilitated it, initiating licensing agreements for the Yo Gabba Gabba brand.

“Yo Gabba Gabba! lives an iconic legacy that has inspired millions of kids around the world and we’re honored to be part of the franchise’s next chapter,” says Sam Ferguson, Senior Vice President of Global Licensing, at Jazwares. “Yo Gabba GabbaLand! reaches a completely new generation of fans with a fresh, vibrant world of fun, music, and dancing, reuniting audiences with Yo Gabba Gabba! friends old and new. Jazwares is [going] to bring the beloved series to life with a full line of colorful, imaginative play.”

Gabbaland visitors can look forward to toys, costumes, and accessories. Some items will include a Squishmallows line of Yo Gabba Gabba characters, seasonal and dress-up costumes, and toys, accessories, and costumes for pets. The new items will arrive in retail stores later this year.

Yo Gabba Gabba! was created by Christian Jacobs and Scott Schultz, following the creation of their Daytime Emmy-winning, musical-comedy series The Aquabats! Super Show! Yo Gabba Gabba! performed at Coachella in 2010 as a special guest and will return to this year’s festival. The series was a hit among children, parents, and college students, who appreciate the show’s musical guests, which included Mos Def, Bootsy Collins, The Killers, Jimmy Eat World, Devo, The Roots, Mates of State, MGMT, The Flaming Lips, and many more.

“We couldn’t think of a better partner to bring our characters into the hands of kids everywhere,” says Christian Jacobs, Yo Gabba Gabba co-creator. “Jazwares has clearly distinguished themselves as an innovative leader in the toy industry and their care and quality are already impressing us daily as we prep our 2025 lineup. We’ve had a terrific response to the relaunch of Gabba from potential partners across the licensing industry… We can’t wait for families to be able to, once again, play at home with Muno, Brobee, Foofa, Toodee, and Plex!”

You can learn more about Jazwares and its portfolio online at jazwares.com.