Surprise toys are on a roll this year, and Walmart is taking notice. This March, Walmart will join forces with Wyncor to create a new line of collectible Miraball toys.
The current Miraball line sports an impressive catalog of licensed collectibles, including Miraculous, Teenage Mutant Ninja Turtles, SpongeBob SquarePants, PAW Patrol, Peppa Pig, My Little Pony, Transformers, and other licensing giants. By bringing these toys to Walmart, Wyncor expands its already broad consumer base to reach kids directly in their local stores.
We have already sold 2.5 million Miraballs worldwide and are delighted to now bring Miraball to Walmart. Our goal has always been to create toys that inspire creativity and joy, and this collaboration with Walmart allows us to reach millions of families across the country, offering affordable, high-quality, and instantly appealing products to shoppers."
Each Miraball toy might look like an unassuming metal ball wrapped in themed foil, but kids see a world of unknown possibilities to unlock. Kids can unwrap and open the casing to discover “Little but Legendary” surprises, like stickers, a collectible leaflet, and a mysteriously large memory foam plush featuring one of their favorite characters. With a playful licensed design and plenty of characters to grab, these collectibles will be a bright addition to Walmart’s toy shelves.
Walmart shoppers can look forward to adding these new Miraballs to their carts this March.
MIRABALL
Miraballs are collectible surprise toys that reveal three secrets and pop open to reveal a mini plush. Upcoming licensed Miraballs include Peppa Pig, PAW Patrol, Transformers, Teenage Mutant Ninja Turtles, Monopoly, and more.
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