The Toy Insider, the go-to source for information about kids’ toys, tech, and entertainment, opened submissions for its annual Spring & Summer Gift Guide today.
Now in its 20th year, The Toy Insider is a trusted resource for parents and gift-givers all year long. Featured online at toyinsider.com, The Toy Insider’s Spring & Summer Gift Guide will showcase the best toys and gifts to keep kids busy all summer long. Reaching millions of consumers, the gift guide will feature more than 200 toys for kids of all ages.
The Spring & Summer Gift Guide focuses on the best new toys for kids to enjoy throughout the spring and summer seasons, including outdoor toys and games, water toys, family fun, travel-friendly toys and games, educational items, and more. The gift guide features its selections in each age group (0-2, 3-4, 5-7, 8+).
Thanks to The Toy Insider’s trusted reputation, the Spring & Summer Gift Guide garners around 10 billion earned media impressions and a combined 6 million online and digital impressions. Don’t miss out on your chance to be included!
TO SUBMIT:
- All products must be submitted via the official submission form
- All products must be new for 2025 and on shelf by May 15
- Deadline for completion of the form is March 7
- Samples must arrive to our New York City office by March 14
- If your samples won’t be ready by March 14 and you will need an extension, please email Ali Mierzejewski
- The Toy Insider charges a submission fee of $165 per toy, which does not include any additional seal licensing fees
- Submitting a product does not guarantee inclusion in the gift guide
- For more information about the gift guide, sample submissions, or insight on how The Toy Insider chooses the toys, click here.
For any questions, please contact Ali Mierzejewski. For marketing and advertising opportunities, please contact James Devin.
*Editor’s note: The Toy Insider is a sister publication of The Toy Book.
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