Last year, Netflix and Jazwares partnered for Stranger Things Squishmallows. Now, the two companies are coming together again to launch a full slate of products ahead of the launch of Stranger Things season 5.
“After our Squishmallows x Stranger Things collection launched with massive fanfare, we knew we wanted to continue working with Netflix and raise our collaboration to the next level,” said Judd Karofsky, Executive Vice President at Jazwares. “Knowing how influential and passionate the Stranger Things fandom is, we’re ready to team up with Netflix to bring fans a full line of products that will allow them to engage with the franchise like never before with authentically detailed figures, playsets, costumes, and more. As we all eagerly await the show’s final season and the brand-new animated series, we know fans are going to love our exceptional lineup.”
Stranger Things has made an indelible mark as a cultural phenomenon, transcending the screen and shaping global trends through ‘80s nostalgia, music, food, fashion, and more. Coming together with Jazwares to create the franchise’s first expansive toy line was a natural next step in giving fans around the world new ways to immerse themselves in the universe with the authenticity and storytelling elements they love.”
Other additions to Jazwares’ Stranger Things lineup will include action figures, playsets packed with accessories and characters, toy vehicles inspired by the show and BMX bikes, costumes and accessories, and pet toys.
The post Jazwares Joins Forces with Netflix for Stranger Things Collection appeared first on The Toy Book.
