OOLY Opens Renovated Diverse Marketing Showrooms

Date: 2024-03-11
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Reference: The Toy Book

Arts, crafts, and school supplies brand OOLY has reopened its showrooms at Diverse Marketing’s Dallas and Atlanta locations following a complete redesign of both spaces.

Customers can now explore the remodeled showrooms, located at AmericasMart in Atlanta, Georgia, and Dallas Market Center in Dallas, Texas. The transformed spaces aim to elevate the OOLY shopping experience with a “store within a store” look and feel. Each location features a range of OOLY products, with special attention to innovation, to foster and inspire sales and brand affinity.

Both showrooms include refreshed product showcases, updated signage, new merchandisers, a designated new product area, a “Try Me” station, an easy order process, and a special gallery. The updated showrooms are designed to offer an immersive experience that highlights the brand’s commitment to excellence.

“These renovations reflect our commitment to providing customers with an exceptional shopping experience while capturing the creativity and innovation that define the OOLY brand,” says Carol Pankiw, OOLY Founder, Owner, and CEO.

“We believe that a vibrant space fosters creativity, and OOLY’s showroom now stands as a vivid reflection of our passion for diversity, quality, and unparalleled design,” says Wes Harden, CEO of Diverse Marketing. “With the options of where our customers have to shop it is imperative to provide them with a unique environment offering them a hands-on experience while they shop the OOLY brand.”

OOLY products are also available in independent gift stores, stationary and toy stores, at national retailers, and online at ooly.com.

The post OOLY Opens Renovated Diverse Marketing Showrooms appeared first on The Toy Book.


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