The LEGO Group is expanding its Billund Headquarters in Denmark with an Innovation Campus at Kløvermarken 31; the group broke ground on the site today. This will be the LEGO Group’s third campus in Billund. It follows the opening of the LEGO Campus in 2022 and the construction of the Kornmarken Campus, scheduled to open in 2025. LEGO has invested in The Stamp, a hub in Copenhagen. Located in Postbyen, LEGO plans to open this facility in 2027.
The 50,000-square-meter campus is the size of eight football fields. Of the 6,200 people employed by LEGO in Copenhagen, 5,900 people from 90 countries are in Billund. The Innovation Campus will occupy a greenfield site owned by KIRKBI A/S. The new building will be home to 1,700 employees in product marketing and development, gaming, product, and quality teams, including over 600 designers. It will hold the world’s most extensive library of LEGO elements with over 20,000 items in 70 colors.
The exterior of the Innovation Campus. | Source: The LEGO Group
The Brick Library at the Innovation Campus. | Source: The LEGO Group
An atrium in the Innovation Campus. | Source: The LEGO Group
LEGO bricks and sustainability play a significant role in the design, development, and construction of the Innovation campus. Employees occupying the building worked with CEBRA Architects over the course of 18 months in different stages of the building’s design. The LEGO Group plans on six overlapping modules with four floors, play zones, and atria. A PlayWay will move through the building to connect people and teams, while green spaces and increased natural light should encourage creativity. The building will be built from sustainable wood with FSC-certified timber. Construction will meet LEED Platinum standards.
“Innovation Campus will be an inspiring workplace that honors the modular design of LEGO bricks. With colleague input playing a key role in shaping the overall design, the campus will foster creativity, inclusivity, and the free flow of ideas,” said Julia Goldin, CPMO of the LEGO Group.
In addition to the company’s three headquarters campuses, LEGO has opened digital offices in Copenhagen, Billund, London, and Shanghai. The Innovation Campus is scheduled to open in 2027. For more information about LEGO’s plans for the future, visit lego.com.
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