The 2024 edition of The BIG Toy Book just dropped and features curated showcases highlighting more than 325 new toys, games, and adjacent products across 13 categories.
Our Toy Adjacent showcase includes 11 new products that retailers and other members of the trade should be aware of this year. From trendy games like pickleball to retro hits like LAVA Lamps, these toy-adjacent items shouldn’t be overlooked for your store. Check out a digital version of this curated showcase below and click here to read the full issue!
SWOPPOP
SwopPop is a collection of minipop bags that are fully customizable and feature interchangeable Swops — handles, straps, ears, and figurines — and Pops — badges that clip onto each bag. Swops and Pops come in reusable transparent PopBoxes that kids can display with the included stand.
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Available: Spring 2024
3C4G TINY TREATS TROLLEY LIP GLOSS SET
This set includes watermelon-, cherry-, strawberry-, and vanilla-scented lip gloss in snack-shaped containers in a rolling, miniature shopping trolley. Kids can take this set on the go for easy styling and restyling at all kinds of gatherings.
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Available: Spring 2024
HAPPY HELPERS OCTOPUS
This newest Menstruation Crustacean is a lavender-scented heating pad. Users can simply pop the octopus in the microwave for one minute and enjoy relief.
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NEOPETS PHONE GRIPS
Sturdy phone grips and classic Neopet characters unite for a stylish way to securely hold a phone. Each phone grip features a Neopet face in the 25th anniversary celebration theme.
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CHARACTER STICKERS
Kids and kidults can collect an assortment of licensed character stickers including Cookie Monster (pictured), Strawberry Shortcake, and SpongeBob SquarePants. Each sticker is waterproof, scratch-proof, weatherproof, and dishwasher-safe.
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MOOSH-MOOSH HOODED BLANKETS
Each character blanket is a soft, plush wearable designed to provide comfort while teens read, lounge, or even just add a colorful perk to their day.
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14.5-INCH LAVA LAMP (WHITE/BLUE/SILVER)
This LAVA Lamp features a flow of white wax moving through a blue liquid, as well as a glass globe and silver aluminum base and cap.
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Available: Spring 2024
FIGURAL BANKS
There are three new character banks Snoopy, Inosuke, and Elmo. The Snoopy bank holds Woodstock, the Inosuke bank features Nichirin katanas, and the Elmo bank (pictured) waves. Each figural bank has a slot for coins.
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REINDEER HOLIDAY POP BOX
This assortment of candies works as a standalone gift or stocking stuffer. The mix includes six pieces of candy across four brands: Ring Pop, Push Pop, Juicy Drop Pop, and Baby Bottle Pop.
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Available: Holiday 2024
FRANKLIN SPORTS PICKLEBALL COLLECTION
The USA Pickleball (USAPA)-approved Pilot Pickleball Paddle has a lightweight, polypropylene core and is designed for high performance, complete with a rugged edge protection band. The Activator Wooden Pickleball Paddle Set (pictured) features handles that have superior grip and padding for competitive play, while still allowing the player to feel comfortable. Each paddle has plastic…
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COTTON CANDY MAKER
Kids can learn how to spin their own cotton candy with this kit. It comes with a cotton candy machine, a special spoon, and 50 paper straws that kids can use to spin their treat.
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Available: May 2024
Does your company have new products that the toy and game industry should know about? The Toy Book is always looking to feature excellent new products in our curated showcases in print and online. Drop us a line to let us know about your newest products!
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