
A new line of interactive plush called Furlings is the latest release from toy brand Funrise.
Furlings are large, soft creatures that interact with kids via LCD eyes and sounds. The plush are reactive to kids’ actions; for example, Furlings growl when kids squeeze their ears and laugh when they shake them. Another key selling point of Furlings is their long, slap-band tail that kids can wrap around arms and poles for upside-down play.
“Combining the timeless charm of plush toys with the innovative features that today’s kids love, Furlings create an interactive and engaging experience that makes playtime magical and memorable,” says Kristine Wheeler, Director of Global Brand Marketing and Operations at Funrise.
So far, the Furlings line comprises three styles, Finley the dragon, Aspen the yeti, and Cleo the jackalope. Aspen is a Walmart exclusive while the other two varieties are available for pre-order on Amazon.
To learn more about Furlings, visit the Funrise website.
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